Transparent Pricing Across the ulittle Suite.

From attribution to full business intelligence, explore plans that deliver a new, privacy-safe approach—layered, unified, and designed to connect fragmented data across all ulittle products for complete clarity and actionable value.

Attribution Engine
Essential Plan
$95/Per Month (AUD)
Built for merchants who want intelligence without the complexity. This plan delivers a fully integrated, first-party attribution engine inside Shopify—no scripts, no patchwork solutions, no wasted spend. Just reliable, real-time insights that sharpen decisions and elevate marketing performance across every channel.
Campaigns

unlimited

Trackers

unlimited

Multi-Channel Attribution

Real-time Tracking

First Party Tracking

Analytics Dashboards

Trend Analysis

ROAS Metrics

GDPR & CCPA Compliant

Apple ITP 2.3+ Resistant

DATA Export

Live & Test Mode

Attribution Engine
Performance Plan
$175/Per Month (AUD)
Take the clarity of your marketing to the next level. This plan adds profit-focused insights and customer segmentation, so you know not just which campaigns drive sales, but which actually grow your business.
Set goals, track ROI, and monitor customer segments—turning complex data into confident, actionable decisions.
Everything in Essential Plan

This plan includes all the features from the Essential Plan to ensure you get the full core functionality

Financial Analytics

Sales Goals & Tracking

Goal Optimization Recommendations

Customer Segmentation

Segmentation Tracking

Profitability Settings

ROI & ROAS Metrics

Flow
Free Plan
$0 - No Credit Card Required
Start capturing real evidence from day one.
Track signals across every touchpoint—online and offline—and see how your ecosystem actually drives revenue, without relying on identity or assumptions.
Tracking signals (ingest)

15,000 / month

Campaigns

1 / month

API Keys

2 / month

Domain verification

1 Domain only

Baton / Signal Events and Chains

POS Offline Conversions & Tracking

Campaign Evidence

Conversions & Revenue Tracking

POS Integrations for offline conversion push:
Google, Meta, TikTok, Klavyo, Mailchimp, LinkedIn.

Data Export

Monitoring & Abuse Prevention

Relay domains

Not included

Clients / Brand Workspaces

Not included

Merchant AI assistant

Not included

Flow
Growth Plan
$99/Per Month (AUD)
Move from visibility to control.
Scale your signal capture, manage multiple campaigns and domains, and operate Flow as a reliable layer across your marketing ecosystem. Built for merchants ready to run with evidence, not guesswork.
Everything in Free Plan

This plan includes all the features from the Flow Free Plan with additional updates and features.

Tracking signals (ingest)

300,000 / month

Campaigns

6 / month

API Keys

5 / month

Domain verification

3 Domains

Relay domains

3 domains

Clients / Brand Workspaces

3 Client / workspaces

Flow
Scale Plan
$349/Per Month (AUD)
Operate Flow at full scale.
Handle high-volume signals, multiple brands, and complex environments—including POS—through a unified evidence layer. Built for teams that need clarity across distributed systems, not fragmented data.
Everything in Free Plan

This plan includes all the features from the Flow Free Plan with additional updates and features.

Tracking signals (ingest)

1,500,000 / month

Campaigns

15 / month

API Keys

20 / month

Domain verification

10 Domains

Relay domains

10 domains

Clients / Brand Workspaces

8 Client / workspaces