Activity + Outcomes
Measure the journey across domains
Keep the measurement journey connected when customers move between websites, domains, campaigns and physical touchpoints.
Ulittle Flow brings your existing
marketing stack together
and unlocks its full potential.
Unify data from your websites, stores and business systems to reveal how marketing contributes to real business outcomes. Connect campaign activity to purchases, bookings, downloads, registrations and more, while gaining visibility into campaign ROAS and ROI—all using evidence from your existing online and offline technology.
We stitch your marketing stack together so you can measure more across online and offline.
How Flow works
One measurement journey, wherever the outcome happens.
Flow brings distributed customer journeys together without asking you to rebuild your analytics, commerce, booking, registration or POS systems.
Start with the journey.
Capture marketing activity across websites, domains and channels so the journey does not disappear when a customer moves elsewhere.
Collect the outcome.
Collect outcomes automatically where supported, through APIs or collectors when needed, or import and match them later when they happen offline or in another system.
Measure what it produced.
See which marketing activity led to revenue and, where configured, understand campaign ROAS and ROI across online and physical outcomes.
Built for online + offline journeys
What Flow measures — and why it is practical.
Connect activity, outcomes and campaign economics across the environments where your customers actually move — without replacing the systems you already use.
Offline Outcomes
Connect what happens offline
Bring purchases, registrations, POS transactions and other real-world outcomes back to the marketing activity that preceded them.
Flexible Collection
Collect outcomes your way
Collect automatically where supported, connect through APIs or collectors when needed, or import and match outcomes later.
Campaign Economics
See campaign revenue, ROAS and ROI
Connect marketing activity to revenue and understand the return from the campaigns you run, where those measures are configured.
Online + Offline
Measure beyond the website
Connect websites, ecommerce, bookings, registrations, POS and physical outcomes in one measurement journey.
Your Existing Stack
Keep the systems that already work
Add Flow alongside your analytics, marketing, commerce, booking, registration and POS systems instead of replacing them.
Practical by design
Sophisticated measurement without complex implementation.
Easy to add
Lightweight connections make it practical to add Flow across websites, commerce and other environments.
Works with what you have
Keep your existing analytics, marketing, commerce, booking, registration and POS systems in place.
Flow Private
Encrypt sensitive data before it reaches Flow with an additional privacy layer for sensitive records.
Built for real customer journeys
Connect the systems and outcomes you already have
From ecommerce and POS to bookings, registrations and other offline outcomes, Flow connects the activity and business results already happening across your customer journey.
Before You Decide
Is Ulittle Flow right for your business?
Quick answers about connecting marketing activity with online, offline and delayed business outcomes.
Marketing teams, retail businesses, Shopify merchants, and agencies that need a clearer link between campaigns and revenue—especially when sales happen both online and offline.
Most tools report activity. UlittleFlow shows which marketing actually generates revenue by connecting campaigns, customer interactions, and purchases into one evidence stream.
Yes. UlittleFlow connects digital campaigns with offline activity and POS transactions, so you can see the full path from marketing to sale.
Flow is designed for journeys that move between websites, domains, marketing platforms, commerce systems and physical locations, so the activity and outcome can remain part of the same measurement journey.
Outcomes can be collected automatically where supported, connected through APIs or collectors when needed, or imported and matched later when they happen offline or in another system.
Flow connects marketing activity with revenue outcomes and, where the relevant campaign cost and outcome data are configured, helps you understand campaign revenue, ROAS and ROI.
Yes. UlittleFlow sits alongside your current platforms and campaigns. You keep your workflow—and gain a clearer view of what drives revenue.
Absolutely. Start free, connect your campaigns, and see whether revenue evidence helps your team make better marketing decisions before you upgrade.
No. Flow is designed as a lightweight addition that works alongside the analytics, marketing, commerce and POS systems you already use.
Flow Private is an additional privacy layer that encrypts sensitive records before they reach Flow, with encryption keys remaining under your control.