Capture the activity that starts online

Most measurement journeys begin online — a click, a visit, a product view, a campaign response. Flow provides a lightweight way to capture the online activity you want to connect with later outcomes, without positioning itself as a replacement for your existing analytics.

What's included

• Websites and landing pages – Record the visits and interactions that precede purchases, registrations, or store visits.
• Shopify – Connect ecommerce activity with the offline and in-store outcomes that follow.
• Digital marketing activity – Bring campaign and channel activity into the same environment as your business outcomes.
• QR codes and tracked links – Capture physical-world entry points that send people into your digital experience.
• Simple implementation – A practical collection layer you can add without rebuilding your marketing stack.